Effective Tactics for Generating and Nurturing Leads to Create Demand

According to 47% and 46% of marketing influencers respectively, social media marketing and email marketing are effective tactics for achieving the top lead generation priorities. Content or video marketing (39%) and SEO (38%) are the also effective tactics.

Creating demand in a digital world requires a combination of effective strategies to both generate and nurture leads, with the goal of converting them to customers. But how do you combine strategies to create new demand?

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